Stop Building Cases. Start Preventing Them.
The loss prevention industry has a weird obsession with building bulletproof case files. Hours of footage review. Transaction logs. [...]
When a Major UK Retailer Got Honest About Face Recognition, This Happened
Here's what every US retailer thinks will happen if they're transparent about using facial recognition: Customer revolt. Boycotts. Angry tweets. Legal nightmares. So, most retailers [...]
Prevention Before Escalation: A Smarter Approach to Retail Loss Prevention
For decades, retail loss prevention has been reactive – responding after merchandise is already in a cart, concealment has [...]
Proactive Loss Prevention: The Future of Retail Shrink Prevention
“A recent Grocery Dive article highlighted how independent grocers are approaching shrink using new tools, and it signals a [...]
SAFR Appoints Cory Wilson as Head of Sales for SAFR Guard
Security technology veteran joins to lead enterprise partnerships in retail loss prevention SEATTLE, WA – December 29, 2025 – [...]
SAFR Cameras Achieve Full Dubai SIRA Certification in Partnership with AgilityGrid
SAFR cameras are now SIRA-certified in Dubai, combining surveillance and facial recognition in one device to lower cost and [...]
SAFR Launches Cloud Integration with Genetec Security Center (SC) SaaS, Unlocking Seamless Facial Authentication and Panel-less Door Control
AI-driven edge solution stops threats in real time, empowering retailers to prevent crime, protect employees, and enhance customer experience. Seattle, [...]
Closing the Gaps: Combining Face Matching with LPR to Outsmart Retail Crime
Kudos to the retail and law enforcement teams behind recent ORC ring takedowns. In many cases, License Plate Recognition (LPR) [...]
The Met Reached a Milestone
Why Retailers Should Pay Attention Chaos steals energy from everyone it touches: the cashier who hands a smile to a [...]
Ditch the Noise: Smarter Alerts for LP Teams
Better Signal-to-Noise Helps LP Focus on What Matters Loss prevention teams face a growing challenge. It is not just [...]
